Peligroso Shot Girls
Sampling is key to the survival of a liquor brand. But we wanted to make Peli's sampling experience one that was truly ownable by the brand. So we created the Peligroso "Shot Girl."   

Peligroso Running Team
Anyone can run toward a finish line. Only a truly Peligroso person can run from 1,800 pounds of horned fury. So we teamed up with The Great Bull Run and assembled the Peligroso Tunning Team.

The World's First Tequila-Mounted Camera
Peligroso wanted a great way to capture video content of people having fun around their product. So we made it easy with a camera mount that perches right on top of the bottle and in the middle of the action.